Writing|Where stories meet science
Keen Observer | Research-Driven Storyteller
With degrees in anthropology and journalism and a master's in writing, I use social science methods to explore the fascinating intersection of psychology and business in our evolving work landscape. Skills developed from participant observation make me uniquely attuned to relationships, work styles, and the subtle interactions that reveal authentic human motivations.
We’re a nonprofit. Employees should feel good about the work.
Even in the most vision-driven organizations, with employees deeply connected to the vision, the work environment may be toxic. A valuable mission does not replace the need for workplace culture improvement.
What’s the difference between a mission and vision?
Most organizations use their mission statement to explain why they exist, which is actually your vision. We believe the mission explains how your organization will achieve its vision.
Aren’t vision statements for internal staff only?
We believe most organizations get the vision wrong. They focus the vision on where they want to be in the future (i.e. the leader in xyz industry) rather than how they want the future to be for the groups they are serving.